Growing up as a business and need a new story? Found a new market and need a message that connects? Or need to drive better sales conversations?

You're in the right place.

Our brand story isn't 'zinging'

  • There’s so much more to say – and we don’t know how to say it
  • We don’t know how to get the attention of our ideal buyers
  • We’re not clear enough on our audiences’ challenges

We're navigating complexity

  • We know our value, but struggle to explain it simply
  • Growth has made our story more tangled than clear
  • We need a simpler way to share a complicated idea

We need to accelerate sales

  • We’re drifting in a sea of sameness
  • The status quo is our biggest competitor
  • How can we help teams to buy from us

Cohesive is where strategy meets story. We help tech and purpose-driven businesses sharpen their propositions, turn complex ideas into clear narratives, and create content that equips sales teams, builds trust, and drives decisions.

Say what matters. Make it count.

We help ambitious, purpose-led tech businesses find their story, say it clearly, and create content that connects—fast.

An abstract image, combing a Celtic knot with a Venn, showing the overlap between the
Concentric rings, some with gaps, suggestive of a maze. It's a visual metaphor for the difficulty of finding your way to the heart of your proposition.

Proposition design

Find the words for what makes you different, so the right people really get it.

Your business has moved on. Maybe you’ve grown, shifted focus, added complexity. But your story hasn’t quite kept up. You know you offer real value—but saying it clearly, and confidently? We’ll take you through a process – with research, insights and creativity – to get you there.

"They help us stand out in a sea of sameness."

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An abstract circular icon or button, containing two parallel lines and one diverging one, representing the a creative collaboration

Story writing

Tell your story so it actually lands with your team, your customers, and the people you want to reach.

You know your story. But telling it clearly? That’s the hard part. The why, the how, the what, it’s all there. But turning it into something clear, compelling, and consistent? That’s where we come in.

"Their sweet spot is storytelling."

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Content creation

Content is how you show your expertise, build trust and inspire action.

We help you create high-quality, purposeful work with a clear message, written for real people, and matched to the moments that matter – sparking early interest, guiding active consideration, or driving decisions.

"They're a critical partner when you're growing and need help bringing something to life fast"

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Cohesive works with the purposefulness and agility of a start-up. We value their partnership which has been hugely valuable in sharing Rubrik’s story across EMEA.

Bipul Sinha
CEO and co-founder, Rubrik

Cohesive knows our business inside out. The team is often able to find new angles and directions for the stories we’re looking to tell, which is invaluable.

Rob Attryde
Head of Marketing, KYOCERA Document Solutions UK

The team at Cohesive are very strategic and think well beyond media relations. They’re aware of business needs and how to make their campaign more integral to the overall comms and marketing strategy.

Darshna Kamani
Communications Director EMEA, Barracuda Networks

Our story

Established in 1992 and re-imagined in 2006, we’ve been at the vanguard of tech innovation for more than two decades. Starting life as a B2B tech PR firm, we’ve evolved. We believe that people don’t buy what you do, they buy why you do it.

So unlike many PR firms, you won’t find us pedalling propaganda or fakery, trumpeting about <insert bullshit here>  2.0, or working through the same old tired playbook. Instead you’ll discover curious and committed people, inspired by tech and passionate about crafting and sharing stories with a human-first approach.

We tell stories on purpose.

Latest guide

How to get your content seen by real people and AI

In this sister article to How to make your website work for real people in the age of AI, we're taking a deep dive into content creation. How can we make our content as valuable to artificial readers as our flesh and blood ones? Maybe your better instincts were right, all along...

Read

We're illustrating how to get your content seen by real people and AI. A lovely traditional baker's shop, everything crafted to perfection, is has an inquisitive bot leaning in on the door frame. The bakers holds a sign that reads 'all natural ingredients for the best results'. On the door, pinned notices say 'Full sentences available in store' and 'Secret recipe. Just Ask!'

Stories

Like what you're reading?

Well, there’s more.

If you’d like to learn from others, get inspired by stories of purpose in action and stay abreast of meaningful news and views, then put your name down for The Clec*. We aim to help you to help yourself. Informed, expert, sometimes a little off-beat, we publish twice a month - every second Friday.

*Clec (n) - in Welsh, a teller of tales, a gossip, a chatterbox

Talk to us about your story

Call +44 1291 626200

purpose@wearecohesive.com